Strategic Overview
Staff Data Scientist - Ads Measurement, Signals, Privacy at Reddit is defined by the responsibilities and candidate requirements in the employer's listing.
The published role emphasizes work such as Design the Future of Ads Identity: Develop/employ probabilistic models for identity resolution. Design the methodology that links on-platform and off-platform actions to maximize addressability while honoring privacy.
The role is listed for Canada with a remote working arrangement, giving candidates the practical context needed to assess fit before applying.
Key information at a glance
About This Role
Reddit’s Ads Data Science team is looking for a highly experienced Staff Data Scientist to advance the intelligence powering the advertiser experience on Reddit. In this role, you'll take deep ownership of a high-impact problem space within advertising, specializing in measurement, identity, and signal quality.
This is a high-impact, high-autonomy role where you'll influence strategic direction, set a high technical bar, and drive cross-functional initiatives across one or more critical focus areas in the Ads organization.
Key Responsibilities & Objectives
- Design the Future of Ads Identity: Develop/employ probabilistic models for identity resolution. Design the methodology that links on-platform and off-platform actions to maximize addressability while honoring privacy.
- Advance Lift Methodologies & Experimentation: Own the statistical rigor behind Reddit’s Brand and Conversion Lift products. Innovate experimental design and develop infrastructure that supports large-scale, high-velocity, low-bias testing for advertisers.
- Maximize Signal for Predictive Performance: Define the strategy for new signal sources. You will mathematically quantify the value of these signals and work with modeling teams to incorporate them into predictive models, directly improving bidding efficiency and ROAS.
- Define Ground Truth & Evaluation Frameworks: Solve the industry-wide challenge of validating identity and measurement. Design the objective functions and truth sets used to train our models and measure the incremental impact of our identity graph.
- Lead Through Cross-Functional and Technical Influence: Collaborate deeply with engineering, product, and sales to align on strategic goals, translate insights into action, and drive execution. Set a high technical bar by mentoring others and championing best practices across modeling, experimentation, and measurement.
Required Qualifications & Candidate Blueprint
- Advanced degree (Master's or Ph.D.) in Statistics, Mathematics, Physics, Economics, or Operations Research
- For M.S. holders: 10+ years of industry experience in applied science or data science roles
- For Ph.D. holders: 6+ years of industry experience in applied science or data science roles
- Deep understanding of the ads ecosystem
- Demonstrated expertise in at least one of the following areas:
- Measurement & Experimentation at Scale (with focus on lift and attribution)
- Identity Graph Creation & Resolution Methodology and Infrastructure
- Predictive Modeling with Signal Loss
Salary & Benefits
The available source data does not publish a numerical salary range for this opening. We do not estimate or substitute third-party figures.
- Comprehensive Healthcare Benefits and Income Replacement Programs
- 401k with Employer Match
- Global Benefit programs that fit your lifestyle, from workspace to professional development to caregiving support
- Family Planning Support
- Gender-Affirming Care
- Mental Health & Coaching Benefits
Full Job Description
The following is the complete job description supplied by the source. We sanitize unsafe markup and remove external links, but do not shorten or rewrite the employer's source content.
Reddit’s Ads Data Science team is looking for a highly experienced Staff Data Scientist to advance the intelligence powering the advertiser experience on Reddit. In this role, you'll take deep ownership of a high-impact problem space within advertising, specializing in measurement, identity, and signal quality.
This is a high-impact, high-autonomy role where you'll influence strategic direction, set a high technical bar, and drive cross-functional initiatives across one or more critical focus areas in the Ads organization.
Responsibilities:
- Design the Future of Ads Identity: Develop/employ probabilistic models for identity resolution. Design the methodology that links on-platform and off-platform actions to maximize addressability while honoring privacy.
- Advance Lift Methodologies & Experimentation: Own the statistical rigor behind Reddit’s Brand and Conversion Lift products. Innovate experimental design and develop infrastructure that supports large-scale, high-velocity, low-bias testing for advertisers.
- Maximize Signal for Predictive Performance: Define the strategy for new signal sources. You will mathematically quantify the value of these signals and work with modeling teams to incorporate them into predictive models, directly improving bidding efficiency and ROAS.
- Define Ground Truth & Evaluation Frameworks: Solve the industry-wide challenge of validating identity and measurement. Design the objective functions and truth sets used to train our models and measure the incremental impact of our identity graph.
- Lead Through Cross-Functional and Technical Influence: Collaborate deeply with engineering, product, and sales to align on strategic goals, translate insights into action, and drive execution. Set a high technical bar by mentoring others and championing best practices across modeling, experimentation, and measurement.
Qualifications:
Required:
- Advanced degree (Master's or Ph.D.) in Statistics, Mathematics, Physics, Economics, or Operations Research
- For M.S. holders: 10+ years of industry experience in applied science or data science roles
- For Ph.D. holders: 6+ years of industry experience in applied science or data science roles
- Deep understanding of the ads ecosystem
- Demonstrated expertise in at least one of the following areas:
- Measurement & Experimentation at Scale (with focus on lift and attribution)
- Identity Graph Creation & Resolution Methodology and Infrastructure
- Predictive Modeling with Signal Loss
- Advanced proficiency in statistical programming (Python or R) and SQL.
- Experience with machine learning or optimization techniques
- Strong understanding of experimental design, causal inference, or A/B testing methodologies
- Exceptional problem-solving and communication skills, with a track record of influencing product and engineering partners
- Experience working in fast-paced, ambiguous environments with cross-functional teams
Benefits:
- Comprehensive Healthcare Benefits and Income Replacement Programs
- 401k with Employer Match
- Global Benefit programs that fit your lifestyle, from workspace to professional development to caregiving support
- Family Planning Support
- Gender-Affirming Care
- Mental Health & Coaching Benefits
- Flexible Vacation & Paid Volunteer Time Off
- Generous Paid Parental Leave
#LI-Remote
In select roles and locations, the interviews will be recorded, transcribed and summarized by artificial intelligence (AI). You will have the opportunity to opt out of recording, transcription and summarization prior to any scheduled interviews.
During the interview, we will collect the following categories of personal information: Identifiers, Professional and Employment-Related Information, Sensory Information (audio/video recording), and any other categories of personal information you choose to share with us. We will use this information to evaluate your application for employment or an independent contractor role, as applicable. We will not sell your personal information or disclose it to any third party for their marketing purposes. We will delete any recording of your interview promptly after making a hiring decision. For more information about how we will handle your personal information, including our retention of it, please refer to our Candidate Privacy Policy for Potential Employees and Contractors.
Reddit is proud to be an equal opportunity employer, and is committed to building a workforce representative of the diverse communities we serve. Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If, due to a disability, you need an accommodation during the interview process, please let your recruiter know.
Editor’s Market Perspective (Our Custom Analysis)
Why This Position Matters
This opening may suit candidates who can demonstrate experience relevant to the employer's published requirements. Its strongest career signal is the scope of the work itself — particularly Design the Future of Ads Identity: Develop/employ probabilistic models for identity resolution. Design the methodology that links on-platform and off-platform actions to maximize addressability while honoring privacy. — rather than a generic title alone.
Resume & Application Strategy
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