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Software Development

Developer Advocate

Roboflow · United States · full-time · Remote

Software Developmentfull-timeRemoteUnited States
Software EngineeringSenior
RemoteJobs editorial overview

Strategic Overview

Developer Advocate at Roboflow is a dev opportunity centered on the specialist responsibilities and outcomes described in the employer's listing.

The published role emphasizes work such as Drive awareness and adoption of Roboflow tools in the developer community Develop tools and integrations to help make Roboflow easier and better for software developers to use.

The role is listed for United States with remote working arrangement, giving candidates the practical context needed to assess fit before applying. Relevant signals in the listing include Software Engineering, Senior.

Job seeker snapshot

Key information at a glance

Role focusSoftware Development
LocationUnited States
WorkplaceRemote
Employmentfull-time
Experience4+ years
PostedOct 23, 2026
Last seenOct 25, 2026
Role context

About This Role

Our mission is to make the world programmable. Sight is one of the key ways we understand the world, and soon this will be true for the software we use, too.

We’re building the tools, community, and resources needed to make the world programmable with artificial intelligence. Roboflow simplifies building and using computer vision models. Today, over 1M+ developers, including those from half the Fortune 100, use Roboflow’s machine learning open source and hosted tools. That includes counting cells to accelerate cancer research, improving construction site safety ,…

Roboflow is supported by great customers and investors, having raised over 63 million from Y Combinator, Google Ventures, Craft Ventures, Sam Altman, Lachy Groom, amongst other leading software investors.

What the role delivers

Key Responsibilities & Objectives

  • Drive awareness and adoption of Roboflow tools in the developer community
  • Develop tools and integrations to help make Roboflow easier and better for software developers to use
  • Build projects that will help improve the bleeding edge of the main Roboflow product
  • Create demos, applications, and technical content while sharing your progress online and promoting Roboflow on social media (ie X, LinkedIn, Twitch, etc)
Candidate blueprint

Required Qualifications & Candidate Blueprint

  • 4+ years of engineering experience
  • 2 + years of DevRel related experience, preference for products in B2B, AI, cloud, and/or developer tools
  • Track record of shipping software projects with fast adoption and viral growth, either as part of a previous job or on your own
Compensation & benefits

Salary & Benefits

The available source data does not publish a numerical salary range for this opening. We do not estimate or substitute third-party figures.

  • Bonus: you currently have an engaged following online and an interest in growing your personal audience
  • $4000/yr Travel Stipend to travel anywhere anytime to work alongside other Roboflowers
  • $350/mo Productivity stipend to spend on things that make your work environment more productive, like high-speed internet at home or a co-working space
  • Cover up to 100% of your health insurance costs for you and your partner or family
  • Equity in the company so we are all invested in the future of computer vision
Employer-provided source content

Full Job Description

The following is the complete job description supplied by the source. We sanitize unsafe markup and remove external links, but do not shorten or rewrite the employer's source content.

Who We Are

Our mission is to make the world programmable. Sight is one of the key ways we understand the world, and soon this will be true for the software we use, too.

We’re building the tools, community, and resources needed to make the world programmable with artificial intelligence. Roboflow simplifies building and using computer vision models. Today, over 1M+ developers, including those from half the Fortune 100, use Roboflow’s machine learning open source and hosted tools. That includes counting cells to accelerate cancer research, improving construction site safety, digitizing floor plans, preserving coral reef populations, guiding drone flight, and much more.

Roboflow is supported by great customers and investors, having raised over 63 million from Y Combinator, Google Ventures, Craft Ventures, Sam Altman, Lachy Groom, amongst other leading software investors.

Roboflowers are passionate builders who value ownership, accountability, and a bias toward action. We're curious, hands-on with new tech, and prefer showing our work over talking about it. Many of us have a founder mindset and thrive in our high-autonomy environment.

What You'll Do

You’ll be responsible for driving our goals for enabling every developer to build with computer vision. You’re not starting from scratch, over a million developers use Roboflow today. We have the raw materials ready to be molded and scaled by a DevRel leader.

Responsibilities include:

  • Drive awareness and adoption of Roboflow tools in the developer community

  • Develop tools and integrations to help make Roboflow easier and better for software developers to use

  • Build projects that will help improve the bleeding edge of the main Roboflow product

  • Create demos, applications, and technical content while sharing your progress online and promoting Roboflow on social media (ie X, LinkedIn, Twitch, etc)

  • Create content to educate, inspire, and equip technical audiences with tools and techniques that make them better at their craft

  • Work with Product, Engineering, and Design to develop new projects in support of the launch of new features

  • Write guides, examples, and documentation to make our software more accessible and understandable.

  • Be an active participant in communities like HN, relevant subreddits, Discord groups, GitHub Issues, and the Roboflow forum.

You may also have or quickly develop ideas for amplifying and expanding our community even more -- and we can’t wait to support those as well.

Who You Are

  • 4+ years of engineering experience

  • 2 + years of DevRel related experience, preference for products in B2B, AI, cloud, and/or developer tools

  • Track record of shipping software projects with fast adoption and viral growth, either as part of a previous job or on your own

  • Technical background that enables you to build fast and learn new things quickly

  • Translate complex information into engaging and easy-to-understand content, guides, tutorials, examples, and applications

  • End-to-end content creation skillset across written, video, and social media

  • Self-starter with the ability to analyze ambiguous situations, develop a plan, execute and iterate

  • Operate with urgency, build consensus, and lead cross-functional teams.

  • Customer focus and motivated to become an expert on our industry, customers, product, ecosystem, and competitors.

  • Active contributor to communities online and/or in-person

  • Bonus: you currently have an engaged following online and an interest in growing your personal audience

Who You'll Be Working With

You will directly be working with our Marketing Lead, Open Source Lead, co-founders, Product Engineers, and Product Designers.

We are currently a team of 70 team members located all over the US and Europe. Our team’s backgrounds range from high school whiz kids, former founders of technology companies and fashion lines, world-class engineers, CMOs to CEOs, and have experience scaling businesses to millions in revenue. We want to work with exceptional people with a diverse background. At this early stage, you'll have the ability to work cross-functionally with many members of the team and solve a wide array of problems.

Where You'll Work

Roboflow is distributed across the US and Europe. We currently have Hubs in New York City and San Francisco with a mindset of opening more offices as we grow. We provide opportunities (like team onsites in different cities) and resources (like a travel stipend) to work in person with other team members as much as you'd like, while also supporting remote team members. You can work from one of our Hubs, work from home, work at co-working spaces, etc. We want you to work where you work best. Learn more about how we work at Roboflow.

When You'll Work

We don’t have a particular time-zone preference for this role. We have a flexible schedule that allows you to work collaboratively with other team members and asynchronously when needed.

What You'll Receive

To determine your salary, we use a number of market and data-driven salary sources. We review all salaries every 6 months to ensure we stay in line with the market.

In addition to our cash compensation, we offer generous perks and benefits. Below are some of the highlights:

  • $4000/yr Travel Stipend to travel anywhere anytime to work alongside other Roboflowers

  • $350/mo Productivity stipend to spend on things that make your work environment more productive, like high-speed internet at home or a co-working space

  • $350/mo AI Tools

  • $150/mo Team lunch

  • $500/one time Home office

  • Cover up to 100% of your health insurance costs for you and your partner or family

  • Equity in the company so we are all invested in the future of computer vision

Interview Process

Below is the interview process you can expect for this role. We are all motivated to work with an exceptional team and don't currently have recruiters at Roboflow. You will be speaking directly with our team about what it's like to work and thrive here. We like to work fast at Roboflow, so don't be surprised if all the below conversations happen over a day or two.

Introduction Phase:

[45m] Meet with hiring manager, Trevor Lynn to assess for overall mindset and skill set

Team Interview Phase:

[2 x 60m] Meet with the team

[30m] Meet with hiring manager

Use this time to review specifics about the job description and ask questions before the project phase begins.

Project Phase:

You’ll build a project with Roboflow within a specified amount of time.

We check references and conduct a background check.

Final Interview Stage:

[60m] Meet with Co-founder & CTO

[60m] Meet with CEO

[30m] Meet with Head of Operations to discuss culture

Note: you are welcome to request additional conversations with anyone you would like to meet and we will accommodate as best we can.

Not sure if this is you?

We want a diverse, global team, with a broad range of experience and perspectives. Roboflow is an equal opportunity workplace; we welcome people from all backgrounds, communities, and experiences.

If this job sounds great, but you’re not sure if you qualify, apply to our Former Founders role or subscribe to our career newsletter by emailing "Subscribe" to operations@roboflow.com. We carefully consider every application, and will either move forward with you, find another team that might be a better fit, keep in touch for future opportunities, or thank you for your time.

Equal Employment Opportunity

At Roboflow, we believe great ideas come from everywhere—and everyone. We’re proud to be an Equal Opportunity Employer committed to building a diverse and inclusive team. We consider all qualified applicants regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, veteran status, or any other legally protected characteristics.

RemoteJobs original analysis

Editor’s Market Perspective (Our Custom Analysis)

Why This Position Matters

This dev opening is a useful opportunity for candidates whose experience matches Software Engineering, Senior. Its strongest career signal is the scope of the work itself — particularly Drive awareness and adoption of Roboflow tools in the developer community — rather than a generic title alone.

Resume & Application Strategy

For the application, mirror the employer's language where it truthfully matches your background: foreground Software Engineering, Senior, quantify outcomes from comparable work, and place the most relevant experience near the top of the resume. If the listing specifies tools, platforms, leadership scope, or domain experience, use those exact terms in context instead of presenting an unrelated keyword list.

Source transparencyjobicy

We organize source-provided information into this independent job-seeker overview. Compensation is shown only when the source provides it; the official listing remains the authority for current requirements and application instructions.