Strategic Overview
Sr. Industry Marketing Manager, Manufacturing & Supply Chain at Databricks is a marketing opportunity centered on the specialist responsibilities and outcomes described in the employer's listing.
The published role emphasizes work such as Establish a differentiated messaging and positioning framework for manufacturing, supply chain, and operations, with cross-functional adoption across priority campaigns, launches, sales engagements, and customer-facing content. Deliver integrated go-to-market…
The role is listed for United States with the working arrangement published with the role, giving candidates the practical context needed to assess fit before applying.
Key information at a glance
About This Role
MKTQ427R44
We are looking for a creative, passionate and well-rounded individual to join our marketing team to help us lead industry marketing for strategic areas like manufacturing, supply chain, and operations. Our mission is to bridge the gap between technology and business needs with messaging for industries, departments, and solutions. This is a highly collaborative strategic role that works closely with many other…
As a Sr. Industry Marketing Manager at Databricks, you will lead industry messaging and content and guide GTM programs within the industry and department marketing team. You will work with sales, other marketers and our customers to build awareness, demand generation and sales enablement programs that help achieve pipeline goals. You will also create thought leadership content through editorials, blogs, white…
Key Responsibilities & Objectives
- Establish a differentiated messaging and positioning framework for manufacturing, supply chain, and operations, with cross-functional adoption across priority campaigns, launches, sales engagements, and customer-facing content.
- Deliver integrated go-to-market programs for priority industry personas that meet agreed engagement and pipeline targets, with performance tracked through defined campaign metrics.
- Build an industry content portfolio that increases awareness and engagement among practitioners, executives, and decision-makers, measured by agreed reach, engagement, and content-sourced or influenced pipeline goals.
- Establish a repeatable engine for customer proof and thought leadership that strengthens executive conversations, including published customer stories, editorial content, executive events, and other approved external assets.
Required Qualifications & Candidate Blueprint
- 7+ years of experience marketing or deploying technology solutions for manufacturing, supply chain, and/or operations, with a record of measurable business impact.
- Demonstrated success developing positioning and messaging for complex B2B technology products and translating technical capabilities into industry-specific use cases and business outcomes.
- Proven cross-functional leadership in a matrixed organization, including the ability to set direction, align stakeholders, resolve dependencies, and move strategic work forward as the accountable owner.
Salary & Benefits
Published compensation: Zone 1: $163,400 – $224,750 USD · Zone 2: $147,100 – $202,300 USD · Zone 3: $139,000 – $191,050 USD · Zone 4: $130,700 – $179,750 USD
Salary Benchmark
This role’s published compensation is compared with current employer-disclosed salary ranges for the same role at the Senior level in the same currency.
Benchmark uses active employer job postings in our database and excludes this listing. It is not a third-party salary estimate, and currencies are not converted.
Full Job Description
The following is the complete job description supplied by the source. We sanitize unsafe markup and remove external links, but do not shorten or rewrite the employer's source content.
MKTQ427R44
We are looking for a creative, passionate and well-rounded individual to join our marketing team to help us lead industry marketing for strategic areas like manufacturing, supply chain, and operations. Our mission is to bridge the gap between technology and business needs with messaging for industries, departments, and solutions. This is a highly collaborative strategic role that works closely with many other functions to go deeper in some of our most strategic areas.
As a Sr. Industry Marketing Manager at Databricks, you will lead industry messaging and content and guide GTM programs within the industry and department marketing team. You will work with sales, other marketers and our customers to build awareness, demand generation and sales enablement programs that help achieve pipeline goals. You will also create thought leadership content through editorials, blogs, white papers, industry and partner events. This role reports to the Sr. Group Manager, Industry & Solutions Marketing.
Ideal candidates will have a proven record of impact in areas like supply chain, manufacturing, and operations with strong data & AI understanding, and expertise in use cases and solutions. You’ll have a broad understanding of the industry and have a strong point of view from working with customers and partners on what comes next. You’ll understand the important role AI and GEO play in marketing and have a track record of scaling yourself and others through technology. Finally, you’ll have experience building strategies to engage personas across manufacturing and supply chain, from practitioners to decision-makers.
The impact you will have
- Establish a differentiated messaging and positioning framework for manufacturing, supply chain, and operations, with cross-functional adoption across priority campaigns, launches, sales engagements, and customer-facing content.
- Deliver integrated go-to-market programs for priority industry personas that meet agreed engagement and pipeline targets, with performance tracked through defined campaign metrics.
- Build an industry content portfolio that increases awareness and engagement among practitioners, executives, and decision-makers, measured by agreed reach, engagement, and content-sourced or influenced pipeline goals.
- Establish a repeatable engine for customer proof and thought leadership that strengthens executive conversations, including published customer stories, editorial content, executive events, and other approved external assets.
- Launch industry solutions with the required positioning, content, enablement, and measurement in place by agreed launch dates, then use post-launch performance data to improve adoption and pipeline contribution.
- Improve seller effectiveness in the target industries through adopted sales plays, presentations, battlecards, prospecting templates, and training, measured through asset usage, training participation, seller feedback, and opportunity impact.
- Own the industry event strategy for manufacturing, supply chain, and operations, generating qualified executive engagement and sourced or influenced pipeline against agreed event goals.
What we look for
- 7+ years of experience marketing or deploying technology solutions for manufacturing, supply chain, and/or operations, with a record of measurable business impact.
- Demonstrated success developing positioning and messaging for complex B2B technology products and translating technical capabilities into industry-specific use cases and business outcomes.
- Experience setting and executing industry or product marketing strategy across launches, integrated campaigns, content, sales enablement, and field or partner programs.
- Experience using customer, market, and competitive insights to prioritize messaging, content, campaigns, and go-to-market investments.
- Customer-facing experience presenting to executives and decision-makers and developing thought leadership, customer proof points, or executive engagement programs.
- Proven cross-functional leadership in a matrixed organization, including the ability to set direction, align stakeholders, resolve dependencies, and move strategic work forward as the accountable owner.
- Strong written, verbal, and strategic communication skills, with the ability to connect data and AI technologies to practical manufacturing, supply chain, and operations outcomes.
Pay Range Transparency
Databricks is committed to fair and equitable compensation practices. The pay range(s) for this role is listed below and represents the expected base salary range for non-commissionable roles or on-target earnings for commissionable roles. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to job-related skills, depth of experience, relevant certifications and training, and specific work location. Based on the factors above, Databricks anticipated utilizing the full width of the range. The total compensation package for this position may also include eligibility for annual performance bonus, equity, and the benefits listed above. For more information regarding which range your location is in visit our page here.
About Databricks
Databricks is the Data and AI company. More than 20,000 organizations worldwide — including adidas, AT&T, Bayer, Block, Mastercard, Rivian, Unilever, and 70% of the Fortune 500 — rely on the Databricks Data + AI Platform to build and scale data and AI apps, analytics and agents. Headquartered in San Francisco with 30+ offices around the globe, Databricks offers a unified platform that includes Genie, Lakebase, Agent Bricks, Lakeflow, Lakehouse, and Unity Catalog. To learn more, follow Databricks on LinkedIn, X, YouTube, and Instagram.
Benefits
At Databricks, we strive to provide comprehensive benefits and perks that meet the needs of all of our employees. For specific details on the benefits offered in your region click here.
Our Commitment to Diversity and Inclusion
At Databricks, we are committed to fostering a diverse and inclusive culture where everyone can excel. We take great care to ensure that our hiring practices are inclusive and meet equal employment opportunity standards. Individuals looking for employment at Databricks are considered without regard to age, color, disability, ethnicity, family or marital status, gender identity or expression, language, national origin, physical and mental ability, political affiliation, race, religion, sexual orientation, socio-economic status, veteran status, and other protected characteristics.
Compliance
If access to export-controlled technology or source code is required for performance of job duties, it is within Employer's discretion whether to apply for a U.S. government license for such positions, and Employer may decline to proceed with an applicant on this basis alone.
Editor’s Market Perspective (Our Custom Analysis)
Why This Position Matters
This marketing opening is a useful opportunity for candidates whose experience matches the role-specific capabilities named in the listing. Its strongest career signal is the scope of the work itself — particularly Establish a differentiated messaging and positioning framework for manufacturing, supply chain, and operations, with cross-functional adoption across priority campaigns, launches, sales engagements, and customer-facing… — rather than a generic title alone.
Resume & Application Strategy
For the application, mirror the employer's language where it truthfully matches your background: foreground the role-specific capabilities named in the listing, quantify outcomes from comparable work, and place the most relevant experience near the top of the resume. If the listing specifies tools, platforms, leadership scope, or domain experience, use those exact terms in context instead of presenting an unrelated keyword list.
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